Measuring customer experience is critical, and using data to drive improvement is even more important. The value of customer feedback cannot be overstated it plays an important part in promoting an organization in an increasingly competitive marketplace. Align's Customer Experience Solution uses scientifically validated assessments to drill into precisely the information leaders need, when they need it. Using resident information directly from PointClickCare makes distribution hassle-free. Our advanced reporting tools identify high-leverage improvement areas and provide internal benchmarking. With Align's Solution, organizations understand what is most important in meeting customer expectations and providing a high level of care and service.